Published: April 30, 2009
New county-wide role for Burnham-based tourism association

Burnham-based Sedgemoor Tourism Association is broadening its focus with a new name that will see it representing the whole of Somerset.

Members of the 100-strong association gathered at Burnham's Oak Tree Arena on Wednesday (April 29th) where they unanimously backed proposals to become a 'community interest company' with the new name of Somerset Tourism Association.

Bob Nicholson, the group's Chairman, told Burnham-On-Sea.com the group is keen to broaden its role to promote tourism across the whole of Somerset.

"The aims and objectives are to market and promote Somerset as a tourism destination on behalf of, and to the beneft of, tourism-related businesses across Somerset," he said.

"The association's committee recommended this change in order to be able to present a county-wide trade representation in order to concentrate in the marketing of Somerset as a destination."

The group's branding, constitution and committee is changing as a result of the changes.

Our photos show, top, the group's members and supporters at Wednesday's meeting and, beneath, the management of the new Somerset Tourism Association

 




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