March 24, 2011
bosses hit the road to promote Burnham in South Wales
bosses from Brean Leisure Park joined teams from Wookey Hole and
Fleet Air Arm Museum in promoting the area as a holiday destination
to the people of South Wales last week.
The first Somerset Tourism Association promotional tour of 2011
visited Asda supermarket stores around Cardiff and Swansea.
Mike Barsby, from Brean Leisure Park, told Burnham-On-Sea.com:
"Over 5,000 Somerset holiday information packs were handed
out to shoppers and we received a very warm welcome from Welsh
"Many people I spoke with had holidayed in Somerset in the
past and loved the area. Somerset's s attractions and seaside
towns such as Burnham are also becoming increasingly popular for
day trips as Cardiff is only an hour or so drive away."
"Tourism is vitally important to the economy of our county,
creating around 31,000 jobs and a billion pounds of income each
year. Promotional initiatives such as the Wales tour play a major
role in encouraging more people to holiday in our lovely county."
Somerset Tourism Association is committed to promoting Somerset
as a tourist destination and is very much aware that the county
has a lot to offer to potential visitors, giving them a choice
of coast and country together with the historical and mystical
legends that Somerset has to offer.
More promotional tours in conjunction with Asda will be taking
place over the coming weeks in the Home Counties and the Midlands.