boost for project to bring more coach visitors to Burnham-On-Sea
major project that aims to bring thousands of extra coach visitors
to Burnham-On-Sea has this week been given a £15,000 boost.
a meeting last night (Monday, July 1st), Burnham Town Councillors
approved a huge grant application for the project from BIARS (Burnham
Information and Rescue Support), which runs Burnham's Tourist
Jefferies, the manager at BIARS who is overseeing the project,
said he is delighted by the decision. Coach firms are to be approached
to bring more day-trippers into the town, boosting local trade,
and new itineraries are to be created to encourage visitors to
visit tourist attractions, venues and businesses.
told Burnham-On-Sea.com: "BIARS has been working extremely
hard to encourage coaches to Burnham, not just as a brief stopover,
but as a destination. We are delighted that the Town Council are
supporting us in what we are trying to achieve."
project, called Project Coach, can now be taken a lot further
forward. As well as encouraging coaches to our town, we will be
working with the many tour operators we have relationships to
arrange bespoke itineraries that will benefit businesses, create
jobs and help the community as a whole."
added: "As an example, if we attract two more coaches a day
to visit Burnham, each containing 30 people who spend an average
of £3 each during their visit that will bring over £35,000
of extra money into the town over a summer season. With more coaches,
the income can be even greater."
Martin Cox said he considers it "an exciting project that
could deliver great financial benefits to the town."
Cllr Louise Parkin added her support, saying: "Ian has been
working hard to improve the viability of Burnham and this project
will bring more coach visitors into the town to boost employment
and help overall business."
Peter Burridge-Clayton said: "This is an excellent scheme
which I am keen to support on the proviso that full accountability
is in place. We need documented plans and the ability to scrutiny
the progress every two months."
updates on the two-year project's progress and expenditure will
be given to the Town Council as the work gathers pace. The project
aims to be self-funding within three years.