number of coaches visited Burnham over festive period
record number of coaches visited Burnham-On-Sea over the Christmas
period as the town seeks to encourage coach tourism.
figures out this week show 81 coaches dropped off visitors at
Burnham's Pier Street car park between December 23rd and January
2nd - an increase from 32 in the same period a year before.
Barber, Destination Manager at Burnham's 'Project Coach' initiative,
which is being overseen by community group BIARS with funding
from the Town Council, said: "These are brilliant figures.
The number of coach visitors has risen two and a half times which
is a big jump."
all due to the increase in marketing which Project Coach is currently
conducting. We have been working hard on promoting Burnham as
a destination to coach operators."
lots more planned this year - including visiting several travel
shows over the next couple of months."
recently reported that many traders in Burnham have experienced
a positive period of Christmas trade.
Coach' was launched last July when a £15,000 grant was given
by Burnham and Highbridge Town Council to BIARS (Burnham Information
and Rescue Support), which runs Burnham's Tourist Information
Centre, to start the initiative.
Top, coaches in Burnham's Pier Street and, above, the Project
Coach team of Ian Jefferies and Les Barber