awareness campaign launched by police across Somerset
fraud awareness campaign has this week been launched by police
across Somerset with the help of local residents to target doorstep
fraud as well as phone and online scams.
Stop It, Spot It campaign has been developed following input from
local people in Burnham-On-Sea and across the force area.
have taken part in focus groups as well as a survey to help identify
the ways in which they currently protect themselves from different
types of fraud and the kinds of advice they want to receive.
campaign, a Home Office initiative piloted in Avon and Somerset
and supported by the police, is aimed particularly at those aged
over 60 following research showing this age group is particularly
vulnerable to fraudsters.
from Action Fraud show that in the Avon and Somerset area last
year local residents aged over 60 lost more than £5million
as a result of this type of offence.
campaign aims to raise awareness of the types of tactics fraudsters
use and provide advice on how people can prevent it. It is supported
by Action Fraud, Trading Standards, Victim Support, Crimestoppers
and Neighbourhood Watch.
launch of the campaign coincides with Get Safe Online Week and
the Home Offices Cyber Streetwise campaign, which aim to
raise awareness of online scams to all age groups.
and other materials are being distributed across the force area
and an advert campaign is also being run in local newspapers.
Cogram, head of the Economic Crime Unit at Avon and Somerset Police,
said: "Fraud, whether it is online, telephone or doorstep
crime, is a horrible experience for the victim. Fraud techniques
can be very convincing and can be costly and extremely upsetting
for those affected."
would encourage everyone to familiarise themselves with the fraud
prevention advice and also to pass it on to their friends and
more we can check what we are being told over the phone, online
or on the doorstep, the harder it will become for fraudsters to
profit from honest people."
and Crime Commissioner Sue Mountstevens said: "Im very
supportive of this campaign and the work being done to help people
protect themselves from becoming victims of fraud. Its a
crime which often has a big impact on victims so this activity
to raise awareness of the issue and stop people becoming victims
is very important."
Bradley, Minister for Modern Slavery and Organised Crime, said:
"This government is committed to protecting people at risk
of becoming the victims of serious and organised crime. Fraud
against the public is believed to cost about £9 billion
a year, but the real cost to victims lives is far greater.
Thats why were fully supportive of this initiative,
which provides straightforward advice on how to protect yourself