project to bring back coaches to Burnham-On-Sea is unveiled
new project to encourage more coaches into Burnham-On-Sea has
been formally announced this week.
new scheme is being jointly run by Burnham Chamber of Trade and
BIARS (Burnham Information And Rescue Support), which runs the
town's tourist information centre, with the backing of Burnham
and Highbridge Town Council.
initiative aims to bring 1,000 coaches a year into Burnham, once
it begins, generating a projected annual benefit to the economy
of £97,500 to help the viability of existing businesses
and support jobs in the town centre.
comes after Burnham's 'Project Coach', a scheme that launched
three years ago to encourage coach companies to visit Burnham,
ran out of funding earlier this year despite being hailed a success
after winning the coveted title of 'Coach Friendly Destination
of the Year' for Burnham at the 2016 National Coach Tourism Awards.
new project has been awarded £2,000 of grant funding from
the Town Council and other funding has been applied for from the
Hinkley Tourism Action Partnership (HTAP), along with expected
support from local businesses.
Barber, one of the two managers behind Project Coach, will be
leading the new scheme with the support of BIARS, the Chamber,
Town Council and local businesses.
said: "I am looking forward to taking the project to the
next level and continuing the success of the project."
Ashton, Chairman at BIARS, said: "I am delighted that BIARS
will continue to be a key partner in the coach project and we
look to another busy few years ahead with coaches coming back
Turco, Vice Chairman of Burnham Chamber of Trade, added: "I
look forward to seeing businesses in the town coming together
to support this scheme, bringing in more visitors into our town,
and taking advantage of our nationally recognised coach-friendly
volunteer Mike Young added: "It will be great to have the
coach project restarted, with the coaches coming back into Burnham."
new project will be launched formally at a reception at Burnham's
Ritz Social Club on Monday 22nd August. There will be a buffet
at 6pm and a presentation will start at 6.30pm. There will be
opportunities to ask questions and to participate in the project.
The event is open to all.
Top, Burnham's Town Crier Alistair Murray, with the new coach
team of Les Barber, Tom Ashton of BIARS, volunteer Mike Young
and Alex Turco of the Chamber of Trade