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Published: November 20, 2008
Tesco introduces publicity board for Burnham-On-Sea lifeboats

Supermarket giant Tesco has given Burnham-On-Sea RNLI a publicity boost.

The town's store in Ben Travers Way has installed an RNLI notice board near the checkouts so shoppers can keep up to date with lifeboat news.

Press officer Mike Lang said: "Many Tesco customers are keen RNLI supporters and want to know what is going on at the lifeboat station. Publicity is important so it is good to have this direct contact with the public."

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