businesses sign petition calling for halt to Highbridge's Aldi store
to build a new Aldi supermarket have been strongly opposed by town
councillors and local businesses this week amid growing concern
that the store would severely hurt trade in Burnham-On-Sea and Highbridge.
own research indicates that Lidl in Burnham could lose 19.4% of
its trade due to the proposed new store on the Isleport Industrial
Aldi's research also shows that existing Burnham town centre stores
that sell competing goods may lose 7.3% of their trade, threatening
the viability of the town centre it's claimed, which has already
suffered a decline in footfall since the closure of Morrisons in
of businesses opposed to the Aldi plans has already been signed
by 62 concerned firms.
a meeting of the Town Council's Planning Applications Committee
on Monday evening (January 30th), members heard concerns from Burnham
Chamber of Trade and local community group BOS Events.
average spend on a trip to Lidl or Aldi is £18.85, according
to data from Kantar WorldPanel, so the expected 19.4% loss of trade
at Burnham's Lidl store is estimated by Aldi at £1.05 million,"
said the Chamber of Trade. "Therefore, if this loss of revenue
is made up of average visits worth £18.85, this is a loss
of 55,700 visits per year to Lidl in Burnham-On-Sea."
is also estimated by Kantar WorldPanel that 94% of all customers
of Lidl and Aldi shop elsewhere. So, if 94% of all customers to
Lidl were also to shop in Burnham-On-Sea Town Centre, then the loss
of visits to the Town Centre would be around 52,000 in a year or
1,000 per week. This would be a further fall of footfall of around
Chambers view is that Aldis opening would have a detrimental
impact to the vitality and viability of Burnham-On-Sea Town Centre
when the 19.4% loss of trade of Lidl is added to the cumulative
effect of the closure of Morrisons and the opening of B&M. The
Chamber welcomes investment in the area generally and would welcome
Aldi in another location."
Brown of BOS Events, right, added: "The proposed Aldi store
would be as big as the Pier Street store now occupied by B&M
and bigger than the Tesco extension which killed off Morrisons.
Aldi would kill the Co-Op in Highbridge and Lidl in Burnham."
is not a sustainable development because it kills two towns, reduces
our choice, creates a need to travel out of town, and diverts much-needed
B1 industrial land contrary to Sedgemoor District Council's Core
Louise Parkin said: "This store would see a change in use from
B1 industrial land to A1 commercial - Isleport has always been set
aside to create industrial employment. What we would gain with Aldi,
just 27 jobs, we would lose from future employment on this land.
It should be factories and industry here, not a supermaket that
puts an existing store - Lidl - in jeopardy."
town centre is on a knife-edge at the moment. Maisey's bakery in
Market Street has been there since 1865 - we cannot put shops like
that at risk. I would be ashamed of myself if I voted for this supermarket,"
Cllr John Parkes added: "This Aldi store would contradict Sedgemoor's
Core Strategy and would have a big negative impact on Burnham and
Highbridge - I would be concerned about the Co-Op and Maiseys. It
could be the death knell for the town centre."
Peter Burridge-Clayton, right, said: "We have seen strong evidence
about the negative impact on our town centres this evening and we
must listen to these concerns. Also I am concerned that an Aldi
store at Isleport is not accessible to many people without a car.
It's out of town and they haven't demonstrated a need for a new
Andy Brewer also raised concerns about accessing the site, given
that it is not on a cycle route, is on an HGV lorry route into the
business park, with no public transport. "It feels like an
inappropriate location for a supermarket," he said.
added: "There are many residents who would like a new Aldi
store here, which we will take into consideration." But Cllr
Parkin added: "They wouldn't want it when they realise it would
lead to two depressed town centres."
Paul Young added: "We should object to this application strongly
and do whatever it takes to stop it.
unanimously voted to strongly object against the supermarket plans,
however the final decision rests with Sedgemoor District Council.